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DTSTART;TZID=Europe/London:20220921T095500
DTEND;TZID=Europe/London:20220921T112500
DTSTAMP:20260410T172958
CREATED:20220907T142954Z
LAST-MODIFIED:20220907T142954Z
UID:20859-1663754100-1663759500@worldxo.org
SUMMARY:Campfire 76: Field Data From The Front Lines
DESCRIPTION:When it comes to measuring the impact of our experiences\, we’re often limited to the qualitative data that comes from asking people what they thought.But this approach has its limitations. Firstly\, people lie! And secondly\, our conscious answers don’t always reflect our unconscious emotional state.We believe that having quantitative data that tells a compelling story about our experiences is one of the key things that will help people take the Experience Economy seriously. It’s why we invited neuroscientist Paul Zak – who’ll be hosting a new Campfire on 28 September – to share his groundbreaking system for measuring immersion.And it’s why we’re delighted to announce performer and director Leah Ableson as our Firestarter for 21 September\, with another bold approach to capturing feedback. \nAbleson has worked as a performer and director in the immersive theatre space for nearly a decade\, leading audiences through highly intimate experiential performances like Bottom of the Ocean and Whisperlodge. She’ll draw on this experience and her academic work in behavioral study to discuss how performers can collect field data on audience interaction and leverage it to meet your guests’ needs – without them ever having to ask. We’ll also explore how effective knowledge shares between performers and creative teams can up the efficacy of your playtesting. \nIn anticipation\, think about these 3 questions: \n\nHow can we better facilitate conversations between the “front end” and “back end” members of a creative team?\nIn what ways in the past have you\, as an audience member/consumer\, provided feedback via your behaviour to a performer of an experience?\nWhat questions about an experience can an audience member answer that the creator of the experience can’t?\n\n*NB: This event is for WXO Members ONLY. To attend Campfires\, click here to apply to join the WXO.*
URL:https://worldxo.org/event/campfire-76-leah-ableson/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/jpeg:https://worldxo.org/wp-content/uploads/2022/09/Campfires-76-77.jpg
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DTSTART;TZID=Europe/London:20220921T175500
DTEND;TZID=Europe/London:20220921T192500
DTSTAMP:20260410T172958
CREATED:20220907T143550Z
LAST-MODIFIED:20220907T144620Z
UID:20874-1663782900-1663788300@worldxo.org
SUMMARY:Campfire 77: Field Data From The Front Lines
DESCRIPTION:When it comes to measuring the impact of our experiences\, we’re often limited to the qualitative data that comes from asking people what they thought.But this approach has its limitations. Firstly\, people lie! And secondly\, our conscious answers don’t always reflect our unconscious emotional state.We believe that having quantitative data that tells a compelling story about our experiences is one of the key things that will help people take the Experience Economy seriously. It’s why we invited neuroscientist Paul Zak – who’ll be hosting a new Campfire on 28 September – to share his groundbreaking system for measuring immersion.And it’s why we’re delighted to announce performer and director Leah Ableson as our Firestarter for 21 September\, with another bold approach to capturing feedback. \nAbleson has worked as a performer and director in the immersive theatre space for nearly a decade\, leading audiences through highly intimate experiential performances like Bottom of the Ocean and Whisperlodge. She’ll draw on this experience and her academic work in behavioral study to discuss how performers can collect field data on audience interaction and leverage it to meet your guests’ needs – without them ever having to ask. We’ll also explore how effective knowledge shares between performers and creative teams can up the efficacy of your playtesting. \nIn anticipation\, think about these 3 questions: \n\nHow can we better facilitate conversations between the “front end” and “back end” members of a creative team?\nIn what ways in the past have you\, as an audience member/consumer\, provided feedback via your behaviour to a performer of an experience?\nWhat questions about an experience can an audience member answer that the creator of the experience can’t?\n\n*NB: This event is for WXO Members ONLY. To attend Campfires\, click here to apply to join the WXO.*
URL:https://worldxo.org/event/campfire-77-leah-ableson/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/jpeg:https://worldxo.org/wp-content/uploads/2022/09/Campfires-76-77.jpg
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