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DTSTART;TZID=Europe/London:20251105T095500
DTEND;TZID=Europe/London:20251105T113000
DTSTAMP:20260408T030123
CREATED:20251023T091452Z
LAST-MODIFIED:20251023T091452Z
UID:46473-1762336500-1762342200@worldxo.org
SUMMARY:Building a Civic‑Scale Immersive Installation: Lessons from the HeadMaze Launch (Early)
DESCRIPTION:Due to open on Chicago’s waterfront destination Navy Pier\, HeadMaze is the first in a series of monumental interactive art installations exploring our relationships with ourselves\, each other\, and the world around us. \nUnfolding over a 20-room mind-bending maze of our subconscious and dreams sat across four stories\, HeadMaze is squarely aimed at connection\, mental health\, and the human experience. A multi-level labyrinth taking visitors across emotion and imagination as the mind explores itself\, throughout the many rooms\, passages and stairwells\, visitors will be invited to explore a rich world of puzzles\, performance and hidden treats. \nWith a focus on mental health\, HeadMaze is less an attraction and more an experiential deep-dive into the nature of cognition\, consciousness and society. As a civic impact platform\, it proposes a live\, evolving alternate reality that communities can co‑create. \nIn this Campfire\, Jon Levy (Co‑CEO\, HeadMaze) will share the bold vision behind HeadMaze\, the operational blueprint behind the project\, and reveal how he sees collaborators plugging in next. \nWhat Jon will discuss:\n\nOpen‑ended storytelling at civic scale: How to architect a “living” narrative that can unravel in real time without collapsing ops.\nImpact × Profit: Revenue stack options (admissions\, programming\, partnerships\, sponsorship/grants) and an accompanying impact model (mental‑health partnerships\, community metrics\, KPIs).\nCan impact and profitability ever can be truly synergized\, or is they always a trade‑off?\nWhen — if ever — could commercially-minded immersive narratives be open‑ended and unravel in real time?\nIf you build part of the world and then hand people the shovel\, will they build too?\n\nWho this is for:\n\nExperience designers\nLBE producers\nMuseum & cultural programmers\nCivic placemaking teams\nCity partners\nAnyone exploring how to combine public art\, immersive storytelling\, and sustainable operations.\n\nAbout HeadMaze:\nHeadMaze is a four‑storey\, interactive “meditating mind” – a 40‑foot head that opens to reveal a crystalline inner being with 20 rooms of immersive art and performance exploring cognition\, consciousness\, and community. Positioned as the first in a series of monumental interactive installations\, HeadMaze is coming soon to Navy Pier\, Chicago. \nAbout Jon Levy:\nJon Levy (Co‑CEO\, HeadMaze Inc.) is producer\, exec\, and entrepreneur across immersive and animation/VFX. Former United Talent Agency agent and in‑house entrepreneur (first agent specializing in Immersive Entertainment & Animation)\, where he incubated\, financed\, and helped run dozens of projects/companies with $200M+ in secured capital. Principal at Immerse Yourself Entertainment; creative director/lead producer of Contact: A Multi‑Sensory Journey Celebrating Daft Punk (eight sold‑out LA shows; 5\,000+ attendees). Partners span Meow Wolf\, The Jim Henson Company\, Fever\, Thinkwell\, and others. California Bar; NYU Law; MA International Business (University of Florida). \nHow to watch this Campfire:\n\nLink to sign up for this Campfire (WXO members only)\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n \n\nTimings\nCampfire #1 is suitable for those in the APAC region or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \nLondon: 9:55 – 11:25 (BST)\nParis: 10:55 – 12:25 (CEST)\nDubai: 12:55 – 14:25 (GST)\nMumbai: 14:25 – 15:55 (IST)\nShanghai / Singapore: 16:55 – 18:25 (CST/SGT)\nTokyo: 17:55 – 19:25 (JST)\nSydney: 18:55 – 20:25 (AEST)\nAuckland: 20:55 – 22:25 (NZST)
URL:https://worldxo.org/event/building-a-civic%e2%80%91scale-immersive-installation-lessons-from-the-headmaze-launch-early/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2025/10/5-Nov-_-EARLY.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251105T175500
DTEND;TZID=Europe/London:20251105T193000
DTSTAMP:20260408T030123
CREATED:20251023T091724Z
LAST-MODIFIED:20251023T092139Z
UID:46475-1762365300-1762371000@worldxo.org
SUMMARY:Building a Civic‑Scale Immersive Installation: Lessons from the HeadMaze Launch (Late)
DESCRIPTION:Due to open on Chicago’s waterfront destination Navy Pier\, HeadMaze is the first in a series of monumental interactive art installations exploring our relationships with ourselves\, each other\, and the world around us. \nUnfolding over a 20-room mind-bending maze of our subconscious and dreams sat across four stories\, HeadMaze is squarely aimed at connection\, mental health\, and the human experience. A multi-level labyrinth taking visitors across emotion and imagination as the mind explores itself\, throughout the many rooms\, passages and stairwells\, visitors will be invited to explore a rich world of puzzles\, performance and hidden treats. \nWith a focus on mental health\, HeadMaze is less an attraction and more an experiential deep-dive into the nature of cognition\, consciousness and society. As a civic impact platform\, it proposes a live\, evolving alternate reality that communities can co‑create. \nIn this Campfire\, Jon Levy (Co‑CEO\, HeadMaze) will share the bold vision behind HeadMaze\, the operational blueprint behind the project\, and reveal how he sees collaborators plugging in next. \nWhat Jon will discuss:\n\nOpen‑ended storytelling at civic scale: How to architect a “living” narrative that can unravel in real time without collapsing ops.\nImpact × Profit: Revenue stack options (admissions\, programming\, partnerships\, sponsorship/grants) and an accompanying impact model (mental‑health partnerships\, community metrics\, KPIs).\nCan impact and profitability ever can be truly synergized\, or is they always a trade‑off?\nWhen — if ever — could commercially-minded immersive narratives be open‑ended and unravel in real time?\nIf you build part of the world and then hand people the shovel\, will they build too?\n\nWho this is for:\n\nExperience designers\nLBE producers\nMuseum & cultural programmers\nCivic placemaking teams\nCity partners\nAnyone exploring how to combine public art\, immersive storytelling\, and sustainable operations.\n\nAbout HeadMaze:\nHeadMaze is a four‑storey\, interactive “meditating mind” – a 40‑foot head that opens to reveal a crystalline inner being with 20 rooms of immersive art and performance exploring cognition\, consciousness\, and community. Positioned as the first in a series of monumental interactive installations\, HeadMaze is coming soon to Navy Pier\, Chicago. \nAbout Jon Levy:\nJon Levy (Co‑CEO\, HeadMaze Inc.) is producer\, exec\, and entrepreneur across immersive and animation/VFX. Former United Talent Agency agent and in‑house entrepreneur (first agent specializing in Immersive Entertainment & Animation)\, where he incubated\, financed\, and helped run dozens of projects/companies with $200M+ in secured capital. Principal at Immerse Yourself Entertainment; creative director/lead producer of Contact: A Multi‑Sensory Journey Celebrating Daft Punk (eight sold‑out LA shows; 5\,000+ attendees). Partners span Meow Wolf\, The Jim Henson Company\, Fever\, Thinkwell\, and others. California Bar; NYU Law; MA International Business (University of Florida). \nHow to watch this Campfire:\n\nLink to sign up for this Campfire (WXO members only)\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n \n\nTimings\nCampfire #2 is suitable for those in the US or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \nLondon: 17:55 – 19:25\nParis: 18:55 – 20:25\nLos Angeles: 09:55 – 11:25\nSanta Fe: 10:55 – 12:25\nChicago: 11:55 – 13:25\nNew York: 12:55 – 14:25\nSão Paulo\, Santiago & Buenos Aires: 13:55 – 15:25
URL:https://worldxo.org/event/building-a-civic%e2%80%91scale-immersive-installation-lessons-from-the-headmaze-launch-late/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2025/10/5-Nov-_-LATE.png
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