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DTSTART;TZID=Europe/London:20251119T095500
DTEND;TZID=Europe/London:20251119T113000
DTSTAMP:20260408T030402
CREATED:20251023T075701Z
LAST-MODIFIED:20251023T075857Z
UID:46451-1763546100-1763551800@worldxo.org
SUMMARY:Eat with your Ears: A Practical Guide to Designing Experiences With Taste & Sound (Early)
DESCRIPTION:Immersive experiences are too often reduced to screens. To create lasting\, mind‑shifting states\, we have to design beyond vision. However when we combine taste and sound… \nVision is overloaded. Sound – one of our fastest\, most immediate channels – cuts through the noise. \nEating is our most intimate ritual. For millennia\, shared meals have anchored memory\, community\, and meaning. \nIn this Campfire\, Caroline Hobkinson – sensory designer\, anthropologist\, and immersive director – shows how taste and sound interact to alter perception\, deepen memory\, and drive meaning. You’ll discover how audio modulates perceived sweetness\, bitterness\, texture\, and tempo – and when you should use it. \nYou’ll leave with practical tools to unlock memory\, heighten awareness\, and calibrate a new mind-body axis – tools you can apply immediately to make your current project more memorable\, measurable\, and moving. \nWho this is for:\n\nExperience designers and producers\nBrand/creative strategists\nStorytellers\nF&B and hospitality innovators\nCultural programmers\nAnyone shaping experiences that move people.\n\nIn a world shaped by algorithms\, we still choose what passes our lips. It is the last bastion of radical agency. Join Caroline for a high-velocity dive into perception and sensory awakening… \nAbout Caroline Hobkinson:\nBorn in Cologne and trained at Central Saint Martins (Fine Art) and SOAS (MA Anthropology)\, Caroline creates sensory installations and experiences in galleries\, museums\, and public spaces worldwide. She has published and co‑authored research on the neuroscientific workings of eating behaviour and conducted qualitative studies into food and drink rituals. A Fellow of the Royal Anthropological Institute\, she operates at the intersections of tech\, food\, and the senses\, delivering interactive talks and lectures internationally. \nHow to watch this Campfire:\n\nLink to sign up for this Campfire (WXO members only)\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n \n  \n\nTimings\nCampfire #1 is suitable for those in the APAC region or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \nLondon: 9:55 – 11:25 (BST)\nParis: 10:55 – 12:25 (CEST)\nDubai: 12:55 – 14:25 (GST)\nMumbai: 14:25 – 15:55 (IST)\nShanghai / Singapore: 16:55 – 18:25 (CST/SGT)\nTokyo: 17:55 – 19:25 (JST)\nSydney: 18:55 – 20:25 (AEST)\nAuckland: 20:55 – 22:25 (NZST)
URL:https://worldxo.org/event/eat-with-your-ears-a-practical-guide-to-designing-experiences-with-taste-sound-early/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2025/10/19-Nov-_-EARLY.png
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DTSTART;TZID=Europe/London:20251119T175500
DTEND;TZID=Europe/London:20251119T193000
DTSTAMP:20260408T030402
CREATED:20251023T075943Z
LAST-MODIFIED:20251023T080027Z
UID:46465-1763574900-1763580600@worldxo.org
SUMMARY:Eat with your Ears: A Practical Guide to Designing Experiences With Taste & Sound (Late)
DESCRIPTION:Immersive experiences are too often reduced to screens. To create lasting\, mind‑shifting states\, we have to design beyond vision. However when we combine taste and sound… \nVision is overloaded. Sound – one of our fastest\, most immediate channels – cuts through the noise. \nEating is our most intimate ritual. For millennia\, shared meals have anchored memory\, community\, and meaning. \nIn this Campfire\, Caroline Hobkinson – sensory designer\, anthropologist\, and immersive director – shows how taste and sound interact to alter perception\, deepen memory\, and drive meaning. You’ll discover how audio modulates perceived sweetness\, bitterness\, texture\, and tempo – and when you should use it. \nYou’ll leave with practical tools to unlock memory\, heighten awareness\, and calibrate a new mind-body axis – tools you can apply immediately to make your current project more memorable\, measurable\, and moving. \nWho this is for:\n\nExperience designers and producers\nBrand/creative strategists\nStorytellers\nF&B and hospitality innovators\nCultural programmers\nAnyone shaping experiences that move people.\n\nIn a world shaped by algorithms\, we still choose what passes our lips. It is the last bastion of radical agency. Join Caroline for a high-velocity dive into perception and sensory awakening… \nAbout Caroline Hobkinson:\nBorn in Cologne and trained at Central Saint Martins (Fine Art) and SOAS (MA Anthropology)\, Caroline creates sensory installations and experiences in galleries\, museums\, and public spaces worldwide. She has published and co‑authored research on the neuroscientific workings of eating behaviour and conducted qualitative studies into food and drink rituals. A Fellow of the Royal Anthropological Institute\, she operates at the intersections of tech\, food\, and the senses\, delivering interactive talks and lectures internationally. \nHow to watch this Campfire:\n\nLink to sign up for this Campfire (WXO members only)\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n \n  \n\nTimings\nCampfire #2 is suitable for those in the US or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \nLondon: 17:55 – 19:25\nParis: 18:55 – 20:25\nLos Angeles: 09:55 – 11:25\nSanta Fe: 10:55 – 12:25\nChicago: 11:55 – 13:25\nNew York: 12:55 – 14:25\nSão Paulo\, Santiago & Buenos Aires: 13:55 – 15:25
URL:https://worldxo.org/event/eat-with-your-ears-a-practical-guide-to-designing-experiences-with-taste-sound-late/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2025/10/19-Nov-_-LATE.png
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