BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//WXO - ECPv6.15.11//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:WXO
X-ORIGINAL-URL:https://worldxo.org
X-WR-CALDESC:Events for WXO
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20250330T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20251026T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20270328T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20271031T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260318T095500
DTEND;TZID=Europe/London:20260318T113000
DTSTAMP:20260408T004816
CREATED:20260302T090400Z
LAST-MODIFIED:20260302T090400Z
UID:48226-1773827700-1773833400@worldxo.org
SUMMARY:Inspiration to Innovation: How China's Immersive Entertainment is Finding Its Own Voice
DESCRIPTION:Ever wondered how the world’s largest consumer market is reinventing immersive entertainment? \nStarting her career in LA and working across Disney\, AI companies\, and her own studio in China\, Changting Lu has witnessed an evolution few international creators understand. \nFrom martial arts theme parks drawing millions visitors to AI companies building theatrical experiences\, China isn’t following Western models – it’s writing entirely new rules. \nJoin us for insights on three game-changing trends\, cautionary tales of cross-cultural collaborations\, and why “foreign monks chant better” no longer holds true in China’s maturing immersive landscape. \n  \nWho should attend: \n\n\nAnyone interested in Immersive Entertainment in China\nCreative directors & producers seeking international collaboration opportunities\nImmersive experience creators looking to understand or enter the Chinese market\n\n\n  \nWhat you’ll learn: \n\n\nHow China’s immersive market evolved from copying the Sleep No More model to creating entirely new formats — and what this means for international creators\nThree breakthrough trends: heritage-at-scale\, virtual-to-physical IPs\, and bold tech adoption reshaping the industry\nWhy some international collaborations thrive while others spectacularly fail — through real case studies including a $100M+ project that closed in 6 months\nThe new rules for cross-cultural creative partnerships\n\n  \nAbout Changting Lu \nAs creative director and producer\, Changting creates immersive worlds across media. \nShe was the creative director for Three Body Problem: Beyond Gravity\, an experience that brings guests into the world of Three Body Problem with performance\, interactive media and AI. \nHer career began at Walt Disney Imagineering\, where she was a bilingual show writer on Zootopia at Shanghai Disneyland. \nChangting holds a B.Mgmt from Tsinghua University and an MFA in Creative Producing from California Institute of the Arts. In 2025 she founded Get Dreams Done Co.\, a Shanghai-based multidisciplinary design and production company that imagines transcendent worlds and build them into reality. \n  \n\n  \n\n \n  \n\n  \nHow to watch this Campfire:\n\nCampfires are available for WXO members only\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n  \n\n  \nTimings:\nCampfire #1 is suitable for those in the APAC region or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\nLondon: 9:55 – 11:25 (BST)\nParis: 10:55 – 12:25 (CEST)\nDubai: 12:55 – 14:25 (GST)\nMumbai: 14:25 – 15:55 (IST)\nShanghai / Singapore: 16:55 – 18:25 (CST/SGT)\nTokyo: 17:55 – 19:25 (JST)\nSydney: 18:55 – 20:25 (AEST)\nAuckland: 20:55 – 22:25 (NZST)
URL:https://worldxo.org/event/inspiration-to-innovation-how-chinas-immersive-entertainment-is-finding-its-own-voice/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2026/03/CHANGTING-LU.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260318T175500
DTEND;TZID=Europe/London:20260318T193000
DTSTAMP:20260408T004816
CREATED:20260309T141423Z
LAST-MODIFIED:20260309T141423Z
UID:48336-1773856500-1773862200@worldxo.org
SUMMARY:How to Make Your Event More Accessible
DESCRIPTION:Are you designing experiences that truly include everyone or unintentionally leaving audiences behind? \nJoin Christopher Morrison for a powerful online session that redefines what accessibility can (and should) look like in live and digital events. From the most accessible metaverse musical ever built to a paradigm-shifting new way of thinking about storytelling\, this session will equip you with both practical tools and big-picture perspective. \nYou’ll discover:\n✅ The bare minimum every event should offer for accessibility + how to go far beyond it\n✅ A case study of Vita Nova: building the most inclusive digital experience on the web\n✅ A rundown of tools to make live and digital events truly accessible \nWho should attend?\n🎟️ Experience designers & producers\n🎟️ Marketers & brand leads\n🎟️ Accessibility advocates\n🎟️ Anyone committed to designing work that reaches everyone it should \nFeaturing:\n🎤 Christopher Morrison – award-winning narrative designer (Cirque du Soleil\, AAA games\, Vita Nova)\, digital storytelling advocate\, and recent UK Parliament speaker \nDon’t miss this chance to expand your understanding of what access really means\, and how to design for it with intention and imagination. \nNote: This is an updated repeat of the July 2025 session that Christopher unfortunately was not able to make. Come along for new insights on this essential topic! \nThis later Campfire is suitable for those in the US or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\n\nLondon: 17:55 – 19:25\nParis: 18:55 – 20:25\nLos Angeles: 09:55 – 11:25\nSanta Fe: 10:55 – 12:25\nChicago: 11:55 – 13:25\nNew York: 12:55 – 14:25\nSão Paulo\, Santiago & Buenos Aires: 13:55 – 15:25\n\n\n  \n\n  \n\n \n  \n\n  \nHow to watch this Campfire:\n\nCampfires are available for WXO members only\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n  \n\n  \nTimings:\nCampfire #2 is suitable for those in the US or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\nLondon: 17:55 – 19:25\nParis: 18:55 – 20:25\nLos Angeles: 09:55 – 11:25\nSanta Fe: 10:55 – 12:25\nChicago: 11:55 – 13:25\nNew York: 12:55 – 14:25\nSão Paulo\, Santiago & Buenos Aires: 13:55 – 15:25
URL:https://worldxo.org/event/how-to-make-your-event-more-accessible/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2026/03/Christopher-Morrison.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260325T095500
DTEND;TZID=Europe/London:20260325T113000
DTSTAMP:20260408T004816
CREATED:20260323T112450Z
LAST-MODIFIED:20260323T112450Z
UID:48382-1774432500-1774438200@worldxo.org
SUMMARY:Kinetic Power: Turning Motion Into Storytelling
DESCRIPTION:How do kinetic installations and immersive experiences create such lasting impressions? \nMatteo Mosca\, Leva’s CEO\, explores how kinetic movement goes beyond decoration to become a powerful storytelling tool. \nDrawing from projects ranging from exclusive Experience Briefing Centers to spectacular theme parks\, he shows how physical motion can appeal to both reason and emotion. \nThe real impact? \nGenuine participation: these installations invite people to explore and engage\, disrupting passive observation and awakening curiosity. Join us for a journey inside what truly makes experiences memorable\, in a world of constant distraction. \nWhat you’ll learn: \n\nWhat Matteo learned from 10+ years of creative engineering\nAll about kinetic technology as a language\nWhy you should stop selling and start storytelling\nTakeaways for making spaces & experiences memorable\n\nWho should attend? \n\nExperience Briefing Center Managers & Program Leaders\nExperience Designers\nStrategy & Creative directors\nAnyone shaping experiences that move people\n\n  \nAbout Matteo Mosca (he/him): \nMatteo is a founder and media engineer obsessed with creative technologies\, design and communication – and how they all work together to foster human connections. \nAs CEO of Leva\, he leads an extraordinary team of explorers crafting kinetic and immersive experiences that blend mechanical movement\, motion content and spatial storytelling – designed in Italy and deployed worldwide. \nThis unique blend of creativity\, engineering and storytelling has earned the trust of global brands such as Aramco\, Cartier\, Puy du Fou\, Seat and more. \nMatteo’s focus is on building solid company foundations while leading business development\, financial strategy\, team growth\, and marketing. \n\n  \n\n  \n\n \n  \n\n  \nHow to watch this Campfire:\n\nCampfires are available for WXO members only\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n  \n\n  \nTimings:\nCampfire #1 is suitable for those in the APAC region or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\nLondon: 9:55 – 11:25 (BST)\nParis: 10:55 – 12:25 (CEST)\nDubai: 12:55 – 14:25 (GST)\nMumbai: 14:25 – 15:55 (IST)\nShanghai / Singapore: 16:55 – 18:25 (CST/SGT)\nTokyo: 17:55 – 19:25 (JST)\nSydney: 18:55 – 20:25 (AEST)\nAuckland: 20:55 – 22:25 (NZST)
URL:https://worldxo.org/event/kinetic-power-turning-motion-into-storytelling/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2026/03/Matteo-Mosca.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260325T175500
DTEND;TZID=Europe/London:20260325T193000
DTSTAMP:20260408T004816
CREATED:20260323T112837Z
LAST-MODIFIED:20260323T112837Z
UID:48387-1774461300-1774467000@worldxo.org
SUMMARY:How to Diagnose What Your Experience Is Actually Built to Produce
DESCRIPTION:“Transformational” has become the most overused word in experience design. \nImmersive art walks use it. Brand activations use it. Festival websites use it. Certification courses use it. And almost none of them mean the same thing by it\, because almost none of them have a structural definition for what transformation actually requires. \nAfter fifteen years producing TEDxNaperville\, testing\, observing\, and rebuilding what actually changes people versus what simply impresses them\, Arthur Zards (Lab Z) developed a diagnostic framework that helps experience designers see exactly where their architecture has gaps\, and what to do about it. \nIn this Campfire\, you’ll walk away with a tool you can apply to your current work immediately: to name what your experience is actually built to produce\, spot where the design falls short of your claims\, and identify the structural changes that close that gap.\n\nThree Questions: \n\nThink about an experience you’ve designed that you called transformational. Using the two axes\, where does it actually land? What was the real success condition you were designing for?\nWhat is one element of your current or upcoming project you could redesign to transfer meaning-authorship from the system to the participant?\nWhen a client asks you to “create a transformational experience\,” what are they actually asking for? And how does your answer change after today?\n\nAbout Arthur Zards: \nArthur is an original Internet entrepreneur founding an Internet company before the web browser even existed. He wasn’t learning about digital marketing\, branding\, innovation\, and development; he was creating it. He is a self-described TED fanatic and is the founder and executive director of TEDxNaperville. \nArthur founded Lab Z\, an Innovation Experience Agency that focuses on a new approach to speaking and conference production. His speaker clients get standing ovations and his clients conferences  transform into memorable and engaging experiences. \nIn his spare time he carves Tiki Moai\, jumps off cliffs in his paraglider and grills a mean Picanha on his home-built 850 lb wood-fired grill. \nHis mantra is to “create an idea\, get people excited\, do it\, repeat.” \n  \n\n\n  \n\n \n  \n\n  \nHow to watch this Campfire:\n\nCampfires are available for WXO members only\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n  \n\n  \nTimings:\nCampfire #2 is suitable for those in the US or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\nLondon: 17:55 – 19:25\nParis: 18:55 – 20:25\nLos Angeles: 09:55 – 11:25\nSanta Fe: 10:55 – 12:25\nChicago: 11:55 – 13:25\nNew York: 12:55 – 14:25\nSão Paulo\, Santiago & Buenos Aires: 13:55 – 15:25
URL:https://worldxo.org/event/how-to-diagnose-what-your-experience-is-actually-built-to-produce/
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2026/03/Arthur-Zards.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260401T095500
DTEND;TZID=Europe/London:20260401T113000
DTSTAMP:20260408T004816
CREATED:20260223T103218Z
LAST-MODIFIED:20260223T103446Z
UID:48154-1775037300-1775043000@worldxo.org
SUMMARY:The Transformation Code: 7 Years of Research Into What Makes Change Happen (Early)
DESCRIPTION:Transformation is strange: We naturally transform every day\, yet when we plan it\, it falls apart. Especially in organisations where change is mandated from the top\, and quietly rejected by the people doing the job.  \nIn this Campfire\, Alain Thys introduces The Transformation Code: 𝚫 = S x R x  F.  \nA formula shaped by 7 years of deep-dive research into what makes change actually happen. For customers\, for organisations\, and even for leaders themselves. \nStory reframes what’s true. Resonance creates wanting. Flow removes friction. \nIt’s a session for anyone who wants to guide transformation for organisations or customers (as an economic offering). Once you see the code\, you can even apply it to yourself. \n  \nWhat you’ll learn: \n✅ Why transformation stalls even when the plan is “right” \n✅ How to use Δ = S × R × F as a simple diagnostic for stuck change \n✅ What shifts when you treat customer transformation as the real value you sell \n  \nAbout Alain Thys: \nAlain Thys is an Experience & Transformation Architect who helps leaders build momentum: differentiate for premium profit and make transformation stick. \nOver three decades he has worked internationally with organisations including Lexus\, Grant Thornton and Generali\, shaping experiences for 500+ million customers and enabling change across complex teams. \nHe developed The Transformation Code to diagnose why strategies stall and to design the conditions that create pull—with customers and internal teams. \nAs founder of The Transformation Architects\, he joined forces with Joe Pine\, Pigalle Tavakkoli\, Katherine Templar-Lewis\, Sheena Patel and others to help organisations profit from The Transformation Economy. \n\n  \n\n  \n\n \n  \n\n  \nHow to watch this Campfire:\n\nCampfires are available for WXO members only\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n  \n\n  \nTimings:\nCampfire #1 is suitable for those in the APAC region or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\nLondon: 9:55 – 11:25 (BST)\nParis: 10:55 – 12:25 (CEST)\nDubai: 12:55 – 14:25 (GST)\nMumbai: 14:25 – 15:55 (IST)\nShanghai / Singapore: 16:55 – 18:25 (CST/SGT)\nTokyo: 17:55 – 19:25 (JST)\nSydney: 18:55 – 20:25 (AEST)\nAuckland: 20:55 – 22:25 (NZST)
URL:https://worldxo.org/event/the-transformation-code-7-years-of-research-into-what-makes-change-happen-early/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2026/02/Alain-Thys-Early.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260401T175500
DTEND;TZID=Europe/London:20260401T193000
DTSTAMP:20260408T004816
CREATED:20260223T103436Z
LAST-MODIFIED:20260223T103436Z
UID:48159-1775066100-1775071800@worldxo.org
SUMMARY:The Transformation Code: 7 Years of Research Into What Makes Change Happen (Late)
DESCRIPTION:Transformation is strange: We naturally transform every day\, yet when we plan it\, it falls apart. Especially in organisations where change is mandated from the top\, and quietly rejected by the people doing the job.  \nIn this Campfire\, Alain Thys introduces The Transformation Code: 𝚫 = S x R x  F.  \nA formula shaped by 7 years of deep-dive research into what makes change actually happen. For customers\, for organisations\, and even for leaders themselves. \nStory reframes what’s true. Resonance creates wanting. Flow removes friction. \nIt’s a session for anyone who wants to guide transformation for organisations or customers (as an economic offering). Once you see the code\, you can even apply it to yourself. \n  \nWhat you’ll learn: \n✅ Why transformation stalls even when the plan is “right” \n✅ How to use Δ = S × R × F as a simple diagnostic for stuck change \n✅ What shifts when you treat customer transformation as the real value you sell \n  \nAbout Alain Thys: \nAlain Thys is an Experience & Transformation Architect who helps leaders build momentum: differentiate for premium profit and make transformation stick. \nOver three decades he has worked internationally with organisations including Lexus\, Grant Thornton and Generali\, shaping experiences for 500+ million customers and enabling change across complex teams. \nHe developed The Transformation Code to diagnose why strategies stall and to design the conditions that create pull—with customers and internal teams. \nAs founder of The Transformation Architects\, he joined forces with Joe Pine\, Pigalle Tavakkoli\, Katherine Templar-Lewis\, Sheena Patel and others to help organisations profit from The Transformation Economy. \n\n  \n\n  \n\n \n  \n\n  \nHow to watch this Campfire:\n\nCampfires are available for WXO members only\nTo join the WXO\, please head to our Application page\nThe WXO is a global home for the leaders\, shapers and doers in the Experience Economy\nAs a member\, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings\n\n  \n\n  \nTimings:\nCampfire #2 is suitable for those in the US or Europe\, but everyone is welcome! Here’s when we kick off in your time zone: \n\nLondon: 17:55 – 19:25\nParis: 18:55 – 20:25\nLos Angeles: 09:55 – 11:25\nSanta Fe: 10:55 – 12:25\nChicago: 11:55 – 13:25\nNew York: 12:55 – 14:25\nSão Paulo\, Santiago & Buenos Aires: 13:55 – 15:25
URL:https://worldxo.org/event/the-transformation-code-7-years-of-research-into-what-makes-change-happen-late/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/png:https://worldxo.org/wp-content/uploads/2026/02/Alain-Thys-Late.png
END:VEVENT
END:VCALENDAR