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SUMMARY:Campfire 59: The Expectation Effect
DESCRIPTION:Your last chance to catch award-winning science writer David Robson’s brilliant talk on The Startling Ways That Expectations Shape Experience\, now at an APAC-friendly time. \nIt turns out\, all sorts of expectations – what we think about ageing\, what we think about the food we eat\, if we think something will be easy or hard – have a significant impact on outcomes. Far more powerfully than most of us realise. \nWe think there’s many insights that experience designers can borrow from Robson’s research to craft customers’ / guests’ / visitors’ / employees’ / audience’s expectations and create better experiences. \nExpect to hear radical\, evidence-based discoveries on how expectation can have profound impacts on experience – and\, together with the experience pioneers at the Campfire\, figure out how to apply these in the experiences you create. \n*NB: This event is for WXO Members ONLY. To attend Campfires\, click here to apply to join the WXO.*
URL:https://worldxo.org/event/campfire-59-david-robson/
LOCATION:Zoom
CATEGORIES:WXO Campfire
ATTACH;FMTTYPE=image/jpeg:https://worldxo.org/wp-content/uploads/2022/05/Campfire-59-David-Robson.jpg
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