We’ll be bringing you our report of the top insights and trends that emerged soon – but for now, here are 16 things we learned about presence, experience, and cultivating community IRL.
Meet your chosen pioneers in the Art, Science, Business, Tech & Impact of Experience.
Discoveries from neuroscience – and in particular, the revelations in neuroscientist Lisa Feldman Barrett’s How Emotions Are Made: The Secret Life Of The Brain – have shown that it is possible to discover and architect unique emotions. Learn how to design emotions in the people who participate in your experiences.
Welcome to a universe of alternative realities, suspension of disbelief, and co-authoring in the context of staged experiences. Experience designer & Unfiction author Ramsay Wood is your guide through the two design philosophies this counterfeit world is built on: Kayfabe and Unfiction.
Our latest round-up includes the Paris Olympics, a naked fashion show in Melbourne, and a Wild West-themed restaurant on a cruise ship
Experiences to bring you closer, from sweating out your toxins together in a New York sauna, to becoming one with the music at Cercle’s travelling concert concept
Expert Opinion
Nancy Duncan explains how AI is already transforming the Experience Economy – and wonders how this emerging technology might be used in the not-so-distant future.
Brand experience agency and WXO Member 2LK went to Cannes Lions 2024 to find out the top experiential marketing themes emerging at the event – as well as which brands truly took hold of the experience advantage to connect with festival-goers.
Senka Music, Associate Creative Director in the Dubai office of experiential marketing agency MCH Global, tells us how they created an immersive brand world for the 2022 edition of classic cars festival Icons of Porsche.
Mark Slade, Global VP Creative at events company Money 20/20, on how he and his team created a B2B event that scored high on both creativity and commercial value.
How can experience design mediate the overlapping space between exhibit and performance? Creative director Julian Rad gives his take on this sensory spider experience in NYC.
Weird, uncomfortable, and thought-provoking stuff in the immersive pioneers' latest audio interactive experience.
Some of our Members
