Welcome to the Art, Science, and Business of Experience...
...where the world's experience pioneers connect, collaborate and share trends & tools for staging better experiences.
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Latest Resources
Barbara Groth, Founder and Creative Director of the Nomadic School of Wonder, on how to design experiences that bring people into a felt experience of wonder and awe.
Our Experience Economy Godfather, Joe Pine, guides us through the Multiverse model from his book Infinite Possibility: Creating Customer Value on the Digital Frontier.
We look forward to 23 of the most pioneering and extraordinary experiences we think will define the year ahead.
The most groundbreaking, thrilling, and thought-provoking experiences that we think will define the future of experiences. All 27 opened late 2022 or January 2023.
Expert Opinion
Max Lenderman explains how brands can leverage the opportunities presented by web3 communities – demystifying NFTs and DAOs along the way.
Keep it SFW, now... creative director and experiential artist Grant Dudson on the importance of play, why "adult playgrounds" are the next big thing for brands, and the immersive art installations he'd have in his personal playground.
Brand experience agency and theatrical storytellers Swamp Motel on how they turned a Covid crisis into a sea of opportunity by going digital for the first time.
How a creative collective introduced a social media-sceptical art institution to a new generation of fans using an immersive experience.
Thought leader Thibault Paquin heads to the Palais de la Bourse in Marseille to experience Leonardo da Vinci’s famous masterpiece in an exciting new light.
Sandbox VR promises to take group VR gameplay and competitive socialising to the next level. We don our headsets and haptic vests to see if it's more epic or epic fail.
