Latest News & Content
Mike Monello, one of the creators of The Blair Witch Project and Co-Founder/Creative Director of Campfire, on how to design experiences for multiple levels of fandom.
Five WXO Members from across the globe share five incredible recent projects, featuring wisdom on how to make miracles happen in a limited space and time, the differences in experiential in Eastern and Western cultures, and more.
Natasha Mortimer, Managing Creative Director at Imagineerium, explores whether Fake-Out-Of-Home is a brand experience friend or foe, and how experience designers can take inspiration to push the boundaries of creativity.
Award-winning creative director Jasmin Jodry explores the positive outcomes of immersive experiences, such as empathy, social connection, indelible memories and transformation.
Senka Music, Associate Creative Director in the Dubai office of experiential marketing agency MCH Global, tells us how they created an immersive brand world for the 2022 edition of classic cars festival Icons of Porsche.
How can experience design mediate the overlapping space between exhibit and performance? Creative director Julian Rad gives his take on this sensory spider experience in NYC.