Latest Resources
Palo Alto-based futurist and author Alex Soojungkim-Pang, one of the leading champions of the 4-day workweek movement, on what experience designers can learn from it.
Our Experience Economy Godfather, Joe Pine, guides us through the Multiverse model from his book Infinite Possibility: Creating Customer Value on the Digital Frontier.
In More-Than-A-Store Experiential Retail, experiences are the lure for the product. In Experience Districts, experiences are the product.
Experiences to stimulate the senses, from lapping up the lavender in Monet’s garden in New York to discovering what the taste of Champagne sounds like in London.
Expert Opinion
Samantha Hardcastle, Founder and Creative Director of The Storied Experience, wonders if story is essential for immersive experiences, based on her visit to Meow Wolf Omega Mart and Paul Zak's Immersion.
Translational scientist Doug Steel wonders if we need a classification system for transformative experiences – one that helps reduce the risk of causing psychological harm.
The creators of Harry Potter: A Forbidden Forest Experience on the challenges and triumphs of creating an "enhanced nature" experience in the midst of a pandemic.
The Head of Development at Dutch escape room maker Sherlocked, and Concept and Brand Director at hotel concept Zoku Amsterdam tell us how they joined forces to overcome the continuing disruption of Covid restrictions.
What coming face to face with my fears taught me about experience design, by the WXO's CEO, James Wallman.
What if you could experience all the effects of taking psychedelic drugs – without the comedown? We check out an immersive experience that delves into the very nature of perception.
