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META specializes in the Art of Being There.
META CREATES MULTI-SENSORY LIVE EXPERIENCES THAT IGNITE THE HUMAN SPIRIT WITH TECHNOLOGY, DESIGN, MUSIC, AND STORYTELLING.
META experiences combine intelligence, craft and artistry with immersive technologies to create unforgettable, awe-inspiring, highly shareable and measurable moments.
We elevate, amplify, and engage audiences for the world’s leading Artists, Brands, and Productions.
We specialize in the Art of Being There.
Unreality’s global professional network connects diverse immersive creatives, producers, and technologists to jobs, tools, projects-and each other. We're powering the immersive revolution with Talent Discovery, Project Realization, and a Jobs Marketplace.
We need a more clear and dynamic language that helps us to describe this holographic, multi-dimensional and always-evolving “immersive media industry” in a post-Truth world.
As we slowly steer Spaceship Earth towards this vast, new uncharted meta-territory, one thing has become increasingly clear: we’re gonna need a new map!
We set out to truly, once and for all, help define what “immersive” really means. The result of this multi-year task is what is now the Map of Realities.
The Map of Realities defines the vast, interconnected global industry we call Immersive Media. It is a clearly defined syntax and simplex indexing system that adds clarity and consistency to otherwise grey areas.
The Map is built on a hexagonal grid pointed with the six Primary Realities.
On the left we find the Metaverse, or digital Realities. On the right, the Universe of analog realities. The bottom represents the roots of immersive, while the top represents the emerging future of the industry.
SR: Sonic // Music + Audio + Sound
IRL: In Real Life // Physical + Material + Body
CR: Consciousness // Metaphysical + Spirit + Body
AR: Augmented // Digital + Analog + Hybrid
VR: Virtual // Total Digital Immersion
URL: Online // Online + Livestream + Gaming