How Experience Design Can Transform Corporate Events (Early)
Most corporate events consist of endless PowerPoint slides and business strategy that gets forgotten the minute the attendees remove their lanyards.
So what if we added experience design into the mix?
Projectory turns corporate events into interactive, strategy-internalizing, and smile-inducing fun experiences. By staying mostly analog, we help people get their heads out of their phones and into conversations with their peers.
Through in session facilitated sessions using individually controlled helium balloon devices (?!) to magic word spewing Venting Machine fridge-magnet-poetry gone wild, Projectory fosters the rarely seen at corporate events: Genuine Smiles.
This Campfire session is all about what happens when you combine distinctive expertise from three very different co-founders with a shared passion for experience design. It’s about how real magic is technology agnostic. And it’s about how corporate strategy doesn’t have to be mind numbingly boring.
Who should attend:
- Corporate Event Planners
- Heads of HR, People, or Culture
- Strategy and Innovation Leaders
- Learning and Development Teams
- Experience Designers and Creative Producers
- Corporate Communications Teams
- Executives running Offsites or Retreats
What you’ll learn:
- Why analog-first experiences unlock deeper engagement
- How Projectory turns corporate strategy into something people actually feel
- The surprising power of playful tools like helium devices and “Venting Machines”
- What happens when three distinct disciplines collide around experience design
About Paddy Harrington:
Paddy is a design innovator and storyteller who helps organizations discover and express their core purpose and long-term ambition. He is the founder of Frontier, a Design Office that collaborates with clients to creates strategic stories, brand strategy and identity, and physical and digital experiences.
Paddy is also co-founder of Projectory, a live event engagement company. He is also a member of WXO, a global network of experience leaders and practitioners who shape the future of human experience.
With nearly 20 years of experience in the design field and degrees in literature and architecture, Paddy has worked with diverse and influential clients, like PepsiCo, Unilever, the Sacramento Kings, and the Holy City of Mecca.
He is design and brand strategist, an award-winning writer and filmmaker, and has spoken at Harvard, Brown, and the Central Academy of Fine Arts. He is passionate about creating strategic stories that inspire, guide, and empower businesses, people, and the planet to thrive.
How to watch this Campfire:
- Campfires are available for WXO members only
- To join the WXO, please head to our Application page
- The WXO is a global home for the leaders, shapers and doers in the Experience Economy
- As a member, you’ll get live access to Campfires like this one plus unlock an on demand library of over 100 Campfire recordings
Timings:
Campfire #1 is suitable for those in the APAC region or Europe, but everyone is welcome! Here’s when we kick off in your time zone:
- London: 9:55 – 11:25 (BST)
- Paris: 10:55 – 12:25 (CEST)
- Dubai: 12:55 – 14:25 (GST)
- Mumbai: 14:25 – 15:55 (IST)
- Shanghai / Singapore: 16:55 – 18:25 (CST/SGT)
- Tokyo: 17:55 – 19:25 (JST)
- Sydney: 18:55 – 20:25 (AEST)
- Auckland: 20:55 – 22:25 (NZST)