• How to Design Experiences for Gen Z (Early)

    Zoom

    How often have you been in a brainstorm or been sat on a webinar where a Millennial or Gen Xer starts talking about how to appeal to Gen Z?  Designer and illustrator Mia Thatcher from Creative Principals says this need to stop - now! Why? Because Mia is a Gen Z experience designer and she […]

  • How to Design Experiences for Gen Z (Late)

    Zoom

    How often have you been in a brainstorm or been sat on a webinar where a Millennial or Gen Xer starts talking about how to appeal to Gen Z? Designer and illustrator Mia Thatcher from Creative Principals says this need to stop - now! Why? Because Mia is a Gen Z experience designer and she […]

  • Designing for Emotion: How Music & Sensory Storytelling Drives Subconscious Experience Design (Early)

    Zoom

    What if you could subconsciously elevate audience emotions and create brand stickiness, seamlessly and beautifully?  Artist, wellbeing-tech entrepreneur, TEDx speaker, and experience designer Jeena Earthiva shows us how to use music and sensory storytelling, to make the audience feel like heroes in an immersive story. Learn why emotional elevation matters more than the “wow” factor. Who should […]

  • Designing for Emotion: How Music & Sensory Storytelling Drives Subconscious Experience Design (Late)

    Zoom

    What if you could subconsciously elevate audience emotions and create brand stickiness, seamlessly and beautifully?  Artist, wellbeing-tech entrepreneur, TEDx speaker, and experience designer Jeena Earthiva shows us how to use music and sensory storytelling, to make the audience feel like heroes in an immersive story. Learn why emotional elevation matters more than the “wow” factor. Who should […]

  • The Spark and a Sense of Wonder (Early)

    Zoom

    We are delighted to welcome author Terry Stevens to the Campfire for a session on the tourist experience. Terry’s most recent book, The Spark and a Sense of Wonder – quoting the WXO! – is a guide for creating and enjoying inspirational tourist experiences. He will expand on his research, talking about the importance of psychogeography to […]

  • The Spark and a Sense of Wonder (Late)

    Zoom

    We are delighted to welcome author Terry Stevens to the Campfire for a session on the tourist experience. Terry’s most recent book, The Spark and a Sense of Wonder – quoting the WXO! – is a guide for creating and enjoying inspirational tourist experiences. He will expand on his research, talking about the importance of psychogeography to […]

  • The Art & Science of Designing Unforgettable Experiences (Early)

    Zoom

    EXCLUSIVE BOOK REVEAL! Take a frock 'n' roll tour of the art and sciences needed to unleash the building blocks of experience design. Join Pigalle Tavakkoli (School of Experience Design) on a frock 'n' roll tour of her career in theatre, fashion, and science. Discover how her path led to developing a comprehensive experience design system […]

  • The Art & Science of Designing Unforgettable Experiences (Late)

    Zoom

    EXCLUSIVE BOOK REVEAL! Take a frock 'n' roll tour of the art and sciences needed to unleash the building blocks of experience design. Join Pigalle Tavakkoli (School of Experience Design) on a frock 'n' roll tour of her career in theatre, fashion, and science. Discover how her path led to developing a comprehensive experience design system […]

  • Beyond Storytelling: The Power of Narrative in the Experience Economy (Early)

    Zoom

    In Beyond Storytelling: The Power of Narrative in the Experience Economy, Theron Skees challenges experience creators, designers, and brand leaders to rethink the role of story—not as an artistic layer, but as a strategic engine that builds meaning, consistency, and trust across every brand touchpoint. Through his framework, Narrative Experience Design – an experience-centric method that begins […]

  • Beyond Storytelling: The Power of Narrative in the Experience Economy (Late)

    Zoom

    In Beyond Storytelling: The Power of Narrative in the Experience Economy, Theron Skees challenges experience creators, designers, and brand leaders to rethink the role of story—not as an artistic layer, but as a strategic engine that builds meaning, consistency, and trust across every brand touchpoint. Through his framework, Narrative Experience Design – an experience-centric method that begins […]