WXO members can watch an on demand recording of this session via the WXO community page.
To join the WXO, please head to our Join page. The WXO is a global home for the leaders, shapers and doers in the Experience Economy. As a member, you’ll get:
Live access to Campfires like this one, with the chance to put your questions directly to expert speakers
Unlimited access to our on demand library of over 100 Campfire recordings
Exclusive insights from experience pioneers such as Joe Pine, Bob Cooney, Laura Hess, Heather Gallagher, Kevin Williams, Pigalle Tavakkoli, Lou Murray and many more
A network of 1,000+ experience professionals from over 40 countries
Connect with members from such brands as AREA15, Secret Cinema, Disney, Meow Wolf, Layered Reality, Luna Park, Moment Factory and many more
What makes an experience truly worth it?
Ask James Wallman – author of Time And How To Spend It (A Financial Times Bestseller) and, of course, CEO of the WXO!
Join us by the Campfire this Wednesday for ‘7 Science-Backed Rules for More Impactful Experiences’
The STORIES checklist is the central idea in James’s book and offers a powerful framework for testing whether an experience delivers meaning, memorability, and transformation.
For the first time ever, James will share it with the WXO community.
You’ll discover:
What the STORIES checklist is – and why it matters
Which experiences pass the test
Other practical tools for experience designers, including DARG FUNC and AWESOMER
How to use these frameworks to design more impactful experiences for your audiences
Who should attend?:
Experience designers & strategists
Facilitators & workshop leaders
Marketers, CX & EX leaders
Anyone creating experiences that aim to inspire, connect & transform