After an unprecedented application period in terms of quality and quality, we are delighted to announce the shortlists for London Experience Week 2026.
Voting is now officially open. You have until Friday, 13 February 2026 to get your colleagues and peers to support your application.
Your votes count. It enables us to see what’s popular, what’s trending, what resonating with the experiential community today. It’s a process that shines a new and valuable perspective on the shortlisted applications, enabling us to take the pulse of the Experience Economy today.
We then apply our own lens, looking at the votes but also reviewing applications against our own audience data as well as our standards and requirements (duplication, representation, relevancy, expertise level).
What comes out is a fully curated content programme guaranteed to delight, provoke and inform even the most hardened eventgoer.
How to vote:
- Read all the session descriptions before you vote
- Open the form at the bottom of this page – scroll down or click one of the black ‘Ready to vote? Click here’ buttons
- Indicate your level of interest on all the entries
- Make sure to visit the other pages with separate voting forms for the other sessions – links to come below
- Anyone can vote. All we ask for is name and email so we can check for multiple entries and legitimate votes
Here are the third set of 25 – we hope you enjoy reading them as much as we have.
- Line-up #1: Click here to vote
- Line-up #2: Click here to vote
- Line-up #3: Sessions 51-75 on this page
- Line-up #4: Descriptions and link to come

51. Mastercard X McLaren: Designing Behavioural Impact With Multisensory Brand Storytelling
Speakers:
Rob Paul (Design Director, LCI Productions)
What it’s about:
“What does a brand feel like? In this unique case study, Matt Richardson (Big Group) and Rob Paul (LCI Productions) unpack how they brought Mastercard’s full sensory identity to life inside an immersive experience built around their partnership with McLaren. Using taste, touch, scent, sight and sound, each mapped to a product or innovation demo, the event transformed abstract brand values into a deeply felt, memorable guest journey.
“Discover how storytelling, spatial design and sensory triggers were used not just to impress, but to shift perception, inspire trust and create a stronger emotional bond with the brand.”
Session takeaways:
- Learn how to design emotional and behavioural impact using multisensory storytelling techniques
- Discover how Mastercard’s sensory brand assets were translated into a fully physical, immersive space
- Understand how to balance narrative, interactivity and brand consistency in live brand experiences
- Explore the role of personalisation and memory triggers (signature mapping, scent quizzes) in shaping guest behaviour
- Gain insight into how tight timelines and high-value environments shaped creative and logistical decisions

52. The Art of the Easter Egg: How Play Creates Conversations (and $1B+ in Pipeline)
Speakers:
Carlson Bull (CEO and CCO, bully! entertainment)
What it’s about:
“What do ducks, dancing, and digital towers have to do with billion-dollar pipelines? In this candid, visual, case-backed talk, Carlson Bull (CEO, bully! entertainment) explores how play, from easter eggs to micro-celebrations, unlocks real business conversations. Whether selling GenAI to global C-suites or turning a trade show booth into a story engine, the formula is the same: give people something fun to talk about first. Featuring work with Microsoft, power-four consultancies, and more, Carlson unpacks how “candy vs. entrée” design drives trust, emotion, and over $1B in pipeline gen. Serious results, sparked by play.”
Session takeaways:
- Play triggers presence: Learn why small surprises (ducks, spins, snarky quips) create emotional space for deeper conversations
- Design with “candy + entrée” in mind: Use Gladwell’s framing to balance fun and substance in every experience
- Build for talkability: Discover how embedded play turns complex products into memorable stories people want to share
- Use emerging tech with tone: See how AI-driven personalization (like snarky commentary) builds emotional resonance
- Make serious scalable: Explore how modular tools drive real pipeline while staying playful

53. We Are the Story: People Aren’t Escaping Reality – They’re Rewriting Themselves
Speakers:
Raj Samuel (Experience Strategy Director, Malice Arts)
What it’s about:
“People aren’t turning to experiences to escape reality. They’re using them to rewrite who they are. As identity becomes fluid, experience has quietly become an identity-editing tool – a place to rehearse new selves, reclaim imagination, and step back into a main-character feeling that everyday life flattens. Drawing on underground immersive worlds, theatre, and real-world experiments, this talk explores how experiences now function as shortcuts to becoming – not just creating memories, but editing the story people tell themselves about who they are, and who they might be next.”
Session takeaways:
- Identity Editing Experiences: Don’t just engage people – they give them a brief, powerful chance to rewrite who they are, even if only for a moment
- The Main-Character Test: Who does the participant arrive as – and who are they allowed to become while they’re inside the experience?
- Permission Beats Precision: Play, risk, mischief, and imagination often do more work than clarity, polish, or control ever can
- The Afterglow Check: You know an experience has really landed not by what people say in the room, but by what subtly shifts once they’re back in their lives
- Shortcuts to Becoming: The most powerful experiences don’t convince or persuade – they temporarily change who someone is, and that shift often travels with them long after the moment ends

54. The Creative Business Clinic: Real Talk
Speakers:
Jen Wallace (VP, Client Strategy & Marketing, NeoPangea)
What it’s about:
“For beginner to intermediate AI users; experience designers, creative technologists, producers, and strategists Many designers are adopting AI tools quickly. The result is often more concepts, more outputs, but less clarity. Instead of accelerating decision-making, AI can create noise that weakens creative direction and human judgment. This session reframes AI as a design assistant, NOT a shortcut or replacement for craft. Through real-world case studies, Teresa Van Wagner and Brett Bagenstose will show how AI is intentionally integrated into NeoPangea’s experience design workflow to support clarity, alignment, and better decision-making across IRL projects.
“The session will walk through when and why AI is used during concept development, narrative framing, and internal alignment, and when it’s deliberately not used. Along the way, the speakers will share honest examples of failed experiments, abandoned approaches, and lessons learned. Attendees will be introduced to a simple, repeatable framework for using AI with purpose, preserving authorship while benefiting from emerging tools.”
Session takeaways:
- A practical framework for integrating AI into experience design workflows
- Clear guidance on where AI adds value, and where it erodes craft
- Real examples of successful and unsuccessful AI use in IRL projects
- Greater confidence using AI intentionally, not reactively

55. Designing for Reality: Using Digital Twins to De-risk Live Experiences
Speakers:
Michael Libby (Founder and CEO, Worldbuildr)
What it’s about:
“Experience design teams struggle to justify technology spend beyond the “wow.” This session shows how digital twins are different from flashy demos – they are practical decision engines that reduce risk, control budgets, and improve guest outcomes. With the help of the audience’s input, Michael Libby demonstrates a live digital twin built in real-time, incorporating crowd flow, capacity, and creative constraints. Attendees will learn a repeatable framework for using simulation to test ideas BEFORE steel is cut – turning tech into a measurable creative advantage, not an expensive experiment.”
Session takeaways:
- A Digital Twin Readiness Checklist to assess when simulation adds real value
- A Pre-Build Simulation Workflow teams can apply immediately
- A stakeholder-friendly way to explain tech choices using evidence
- A Tech ROI Scorecard linking creative intent to operational metrics

56. How to Pitch (Almost) Anything: Craft Yours in 60 Minutes
Speakers:
Kendra Valentine (Story Strategist and Author, Valentine Story Studio)
What it’s about:
“You need to pitch yourself, your company, or your next project—but how do you explain something intangible? Experience professionals face a unique challenge: clients can’t see value until it exists. The result? Rambling explanations, blank stares, projects that die before they start. This hands-on workshop uses the Pocket Pitch framework from How to Pitch (Almost) Anything (Pearson, 2025). You’ll craft a working two-sentence pitch that translates vision into language stakeholders understand – whether pitching clients, explaining your studio’s value, or presenting a concept. Bring a notebook. Follow the framework. Leave with a pitch you’ll use tomorrow.”
Session takeaways:
- The Pocket Pitch Framework: A repeatable fill-in-the-blank structure from Strategic Story Design that you’ll use forever, whether pitching new projects, explaining your services, or adapting your message for different audiences. Called a “pocket pitch” because it’s always ready when you need it
- Your Completed Pocket Pitch: A working 2-sentence pitch for yourself, your company, or your project that you can use in proposals, networking, and client conversations crafted and refined during the session
- Audience-First Thinking: Learn to lead with how you help (not what you do) so stakeholders understand your value immediately, the core principle that makes pitches land
- The H.E.L.P. Checklist: Four quality-control questions that refine your pitch and any communication (emails, proposals, presentations) before you send it – catch weak spots before they cost you opportunities. Adaptation Practice: See how the same framework works for pitching yourself (freelancer), your studio (agency/company), or specific projects (client work) so you can apply it across contexts

57. Tug of War: The Dance Between Creative and Finance
Speakers:
David Shulman (Chief Financial Officer, Brilliantwork LLC)
What it’s about:
“We’ll bring creatives, investors, and finance leaders into a shared conversation about how experiential projects move from idea to reality. Panelists will explore how different stakeholders approach projects at the outset – from creating original IP to responding to a brief – and how viability, risk, and structure are balanced against creative imperative and guest experience.”
Session takeaways:
- Learn how to identify each stakeholders starting point
- Learn how to apply creative compromise to your circumstances
- Gain real perspective from creative, business and investor perspectives

58. Experience Design for a Better World
Speakers:
Abraham Burickson (Director, Odyssey Works)
What it’s about:
“Envisioning a better future is the crucial first step to creating it.” – Rob Hopkins. What if experience design could reshape how we imagine? Landfall Labs will share how Experience Designers are uniquely suited to create social impact. Researchers Melissa Carine, Bonnie Gregory, and sparks make the case that our spatial environments, invitations to interact, and the stories embedded in our experiences actively condition what’s possible. This panel will focus on designing for change in three areas of Experience Culture: Environments, Interactions, and Narratives. Leave with practical tools for making change irresistible. Followed by a facilitated conversation with Odyssey Works’ Abraham Burickson.”
Session takeaways:
- How to design environments that shape behavior beyond conscious awareness
- How to design interactions that turn wonder into agency
- How to design narratives that expand what futures feel possible

59. You’re Cordially Invited… NPS is Ready to Retire!
Speakers:
Romy Alexandra (Freelance)
Maria Niederwieser (Freelance)
Craig Tindall (Freelance)
What it’s about:
“How likely are you to recommend NPS for measuring the impact of experiences? Zero. For too long, NPS has flattened rich and meaningful experiences to a single number – misguiding decisions, budgets, and advocacy along the way. Join your fellow experience designers Romy Alexandra, Maria Niederwieser, and Craig Tindall for an eye-opening and experiential “retirement party” for NPS. Through playful activities, rich discussions, and scientific shortcuts, you’ll witness the expiration of NPS and the start of a new era of measuring what truly matters. Expect to leave with a simple, repeatable framework that turns experience magic into measurable outcomes that everyone will care and talk about.”
Session takeaways:
- Say goodbye to NPS: Witness its “retirement” and why it fails to capture real impact
- Measure what matters: A new and easy-to-use framework to capture the true impact of carefully crafted experiences
- Play with it: Experiment with and apply the framework to your own experiences
- Make it work: Learn from best practices and learnings across industries

60. What Experience Designers Can Learn From Art & Technology (and Why It Matters Now)
Speakers:
Marie du Chastel (co-founder and head of art, ikii)
What it’s about:
“Many experience designers struggle to move beyond surface-level “wow effects” and create experiences that genuinely move people and stay in memory. This talk explores why some of today’s most impactful experiences come from the worlds of contemporary art & technology rather than from traditional experience design alone. Drawing on over 15 years of curating interactive and immersive art projects, Marie du Chastel shares inspiring artistic examples and practical principles that experience professionals can apply to design more emotional, multisensory and meaningful experiences using technology.”
Session takeaways:
- A practical framework for designing emotional impact, inspired by artistic practice
- Core principles of multisensory experience design (sound, space, body, interaction) and emerging technologies (XR, spatial audio, real-time systems) applicable to live, immersive and hybrid experiences
- A curated set of artistic references and project typologies to inspire future experience concepts

61. Delivering Big Impact Through Smart Design
Speakers:
Rob Paul (Design Director, LCI Productions)
What it’s about:
“How do you deliver a magical, story-driven immersive trail that captivates 250,000 visitors while maximising value at every stage? In this honest and practical case study, Kathryn Stafford (IMG) and Rob Paul (LCI Productions) unpack the creative and strategic decisions behind Windsor Great Park Illuminated 2025. From aligning stakeholders and reusing assets to mapping audience flow and measuring impact, this session offers real-world insight into how thoughtful value engineering can deliver premium visitor experiences without compromising vision. You’ll hear what worked, what didn’t, and how the event continues to evolve to attract new and repeat audiences year after year.”
Session takeaways:
- Learn how client and creative teams collaborate to prioritise value while protecting creative ambition
- Discover smart design strategies, from modular installations to in-house media production
- Understand how to manage stakeholder expectations around scale, spectacle, and perceived value
- Explore how audience behaviour, dwell time, and data helped validate design decisions and ROI
- Hear candid lessons on what both client and producer would approach differently next time

62. F Transformation; Design for Emergence (Yours and Theirs)
Speakers:
Kristina McMenamin (Founder and Chief Experiences Officer, askHUH? experiences)
What it’s about:
“This session is part psychology framework, part case study, part call to arms, part dance party. Because, we talk about transformation incessantly… as if it were a dopamine hit or final destination. I’ll offer a different lens: transformation is a lifelong practice of emergence. And let’s be frank: creating “transformative experiences” to change others, without transforming ourselves? That’s just hypocrisy.
“I’ll share the Evolating framework as a vehicle for self-emergence and tool in experience creation, a case study on how I used it to build RAGEher (a movement experience for women to express anger) – currently evolving from event to movement – and freakishly simple ideas for how facilitate emergence at your experiences. And we’ll do all this while having a dance party (for realz).”
Session takeaways:
- Learn the difference between transformation and emergence and how focusing on mutual human emergence (yours, as creator and theirs, as participant) is a key to long-term change
- The Evolating Model! A tool to design for emergence – yours and theirs. The model was developed by Dr. Judith Wright, who has spent the past 40+ years studying human transformation through a cross-disciplinary lens, as well as her own research
- 5 concrete micro design interventions you can apply immediately to increase impact and support the participants’ emergence

63. Robot Dreams: A Deep Dive Into the Past, Present, and Future of Robotics in Entertainment With andyRobot
Speakers:
Brian Paiva (Interviewer) (Octopus Design Studio)
andyRobot (Speaker)
What it’s about:
“Join Brian Paiva of Octopus Design Studio as he interviews andyRobot to discuss a lifetime of experiences, challenges & successes designing, building and programming industrial robots for a variety of entertainment & experiential applications. Learn about the challenges of working on spaceships, cruise ships, sound stages and live shows. andyRobot will share real life experiences and lessons learned from working on projects for Drake, Lady Gaga, Bon Jovi, NASA, MTV, Apple and many others. We will explore the capabilities of modern robotics, AI integration, and gain insight into opportunities and best practices for incorporating robotics into your projects.”
Session takeaways:
- An understanding of how robotics have and can be been used in entertainment and experiential applications
- A working knowledge of the primary types of industrial robots and their capabilities and limitations
- A short list of safety considerations when working with robots
- Details of software available for designers to program and animate robots without the need to be a robotics programmer
- A macro level reference checklist to reference when considering integrating robotics into a project

64. Beyond the Individual Experience: Mapping Experience Ecosystems
Speakers:
Ilze Mertena (Researcher and Senior Lecturer, Institute of Place Management, Manchester Metropolitan University)
What it’s about:
“From high streets to cultural districts, experiences are rarely created in isolation, yet the ecosystems that enable them are fragmented and invisible. While micro high-street businesses are good at creating meaningful experiences, they often struggle to translate these strengths into growth, innovation or long-term resilience. Limited resources, time and funds are common challenges. The session introduces network analysis as a practical tool for mapping relationships among businesses and other actors, like place managers, funders. Ecosystem mapping reveals gaps and opportunities for collaborations. Through a participatory mapping exercise, participants leave with a tool to apply ecosystem thinking in their own contexts.”
Session takeaways:
- A simple ecosystem mapping approach to visualise relationships between businesses, support organisations and other stakeholders.
- A practical way to identify gaps, under-used support and non-monetary value flows such as knowledge exchange within an experience ecosystem, supporting resilience and collaboration
- A clear entry point for applying ecosystem thinking when supporting experience-led businesses working in resource-constrained contexts

65. An Unfiltered Showdown Between a CCO and Her AI Co-worker
Speakers:
Anam Ahmad (Founder and Chief Creative Officer, The Hanging House)
What it’s about:
“Why AI returns work that is technically correct but spiritually dead. Why vague creative briefs send AI into chaos. Why both sides secretly feel replaceable. Why the best ideas still emerge from the messiest human–machine fights.”
Session takeaways:
- AI has entered creative teams – but we’re still pretending the relationship is clean, rational, and under control
- This session covers a brutally frank and sharply funny conversation between a CCO and her AI employee of two years, FIRE, that constantly critiques her work
- CCO Anam brings instincts and emotion whilst AI employee FIRE brings logic, speed, and an alarming lack of nuance. Together, they recreate the real tension that exists within modern creative teams
- Expect dialogue that is completely live, self-aware and occasionally a bit too honest

66. Immersive Influence: What if Places of Escape Could Help Rebuild the World We’re Escaping From?
Speakers:
Richard Maddock (Destination Masterplanner, Kay Elliott)
What it’s about:
“Location-based experiences already shape how people think, value, and behave – but that influence is rarely recognised as a strategic lever. This session marks the launch of Immersive Influence, a new white paper that reframes experiences as behavioural infrastructure: places where mindset shifts can emerge and compound positive actions beyond the visit itself. Drawing on systems thinking and behavioural science, it shows how experiences can influence norms, choices, and behaviours in everyday life – and why the downstream effects of those shifts can rival, or in many cases far exceed, a venue’s operational impact.”
Session takeaways:
- A reframing of experiences as behavioural systems – not just venues, content, or moments in time
- Immersive Influence – the core framework introduced in the white paper, and how its elements connect to shape post-visit behaviour
- A systems view of impact that distinguishes what venues control operationally from how guests influence outcomes in everyday life
- The 3R Framework (Revelation → Reinforcement → Replication) as a practical design lens for how influence can carry beyond the exit gate
- Greater clarity on leverage – where experience design can matter most, and why small shifts can have outsized effects at scale

67. Reimagining Live Experiences in the Avatar Era
Speakers:
Naf A (Leeds-Beckett University – School of Events, Tourism, Hospitality)
What it’s about:
“In a mediatised society, the body experienced in live contexts have been distributed through technologies of the time (amplifiers, screens, drones). Simultaneously, second-hand experiencing (masked bands, tribute shows) has created cultural attunement to imagery. IRL events already stage and scale lifelike avatars that collapses the boundaries between media technologies and likeness.
“My research reframes IRL avatar experiences as cultural testbeds for new forms of presence (or absence) to be concurrently introduced and legitimised. By sharing creative opportunities and ethical risks through relevant cases, I posit that alongside navigating complex technologies, future live experiences will be influenced by the intricate politics of likeness.”
Session takeaways:
- Practical guidance for designing image-native live experiences where human presence is distributed across automation technologies and media environments
- Re-situating the “what counts as live now” in mediatised conditions and image-driven cultures
- Signals to determine how future avatars, AI performers, or entirely non-human elements could hold trust for real audiences
- Breakdown of the impacts of IP ownership & licensing controls, crossovers & remixes, scalability, and ethical considerations

68. Designing Mission Days: A Creative Playbook for Global Internal Events
Speakers:
Claudia Stephenson (Managing Director EMEA, INVNT)
What it’s about:
“Mission Days are when Wisers across the world unite around big ideas, challenging questions and tangible ways to accelerate Wise’s mission. With over 6,500 employees and rapidly multiplying locations, Wise needed a repeatable creative framework that keeps quality high without reinventing the wheel for each market. This is where INVNT were able to support and bring the goal, building community. This session dissects the creative and production approach behind Mission Days, from globally consistent storytelling to market‑specific content led by local MDs. Attendees will leave with adaptable tools to bring their own internal brands to life at scale.”
Session takeaways:
- A reusable event architecture for internal “mission” gatherings that can flex from Brazil to India without losing coherence
- How to design a central global content spine plus local layers so every office feels uniquely seen yet part of one story
- Practical methods to embed company values into staging, formats, content and moments of celebration, not just slides
- Ways to capture creative and operational learnings from each edition (e.g. São Paulo, India in July) to build a living playbook
- Simple frameworks for briefing, approving and aligning C‑Suite and local leaders around a shared creative vision

69. Unbuilt: What We Can Learn From Our Most Precious Projects
Speakers:
Geoff Thatcher (Founder and Chief Creative Officer, Creative Principals)
What it’s about:
“This workshop is about featuring unbuilt experience projects – from the famous like Walt Disney’s failed Mineral King ski resort in the Sierra Nevada Mountains to the hidden like the Turner Entertainment Experience that was killed by the AOL merger with Time-Warner.
“There is also the option to stretch this to two days. The first day is share all of the DEAD projects (and what we can learn from them) and then let people vote on which one they want to design over and re-create for the 21st Century. The workshop on the second day would be about bringing people together to actually DESIGN a revised experience. We would, of course, recruit illustrators from our team, use AI and hopefully recruit a few others from WXO to literally work with the audience to design the experience on the fly in one hour.”
Session takeaways:
- People will learn lessons from unbuilt projects, including the history of the experience industry, why projects fail (and it’s not always because of ROI) and most importantly, that there are no previous ideas because often times the timing just isn’t right

70. In the Absence of Narrative
Speakers:
Klaus Sommer Paulsen (Founder and CEO, AdventureLAB)
What it’s about:
“Everyone is the protagonist of their own life, but what happens when the script is lost or distorted? From healthcare to community design, narratives can be erased or inverted, turning heroes into villains or something else. This session explores the power of the absent narrative and the potential role of the story experience designer as a healer. We’ll examine how storytelling can restore agency where control has been hijacked. Through case studies and practical markers, we will move beyond theory to explore the power to rewrite broken experiences and rebuild life narratives. How can you design a way back?”
Session takeaways:
- Identify narrative distortion: recognise how missing or inverted stories impact community agency and personal identity
- Reclaim agency: discover how themed experience design restores control when personal narratives are lost or hijacked
- Drive cross-sector healing: gain practical markers to apply narrative restoration in healthcare, culture, and urban environments

71. Big IPs, Small Spaces
Speakers:
Natalia Bakhlina (Partner, Leisure Development Partners)
What it’s about:
“Can you make a small experience attractive to a global IP giant? Can you make it work financially? What do you think it would mean to a project performance compared to the real life stats? Do you even want to go there? Highly specialised leisure economists with a wealth of experience will discuss this and more to question and guide the ambitious of you on the path to success”
Session takeaways:
- Understanding of upsides and premiums of big IPs based on real life examples – understanding the cost involved
- Theoretical summary business case comparing big IP, regular IP and no IP to demonstrate there is no solution fits all

72. Social Has Bibles. Experiences Have… Briefs?
Speakers:
Riaz Farooq (Senior Creative Director, Pixel Artworks)
What it’s about:
“Every brand channel has rules, except ours! They polish their social guidelines, email templates and brand books to perfection. But when it comes to experiences? Crickets. Creators get vague “make it amazing” briefs while brands wonder why their activations don’t stick. This fireside chat explores the solution: immersive experience brand guidelines – it’s the missing playbook that defines success beyond footfall or Instagram posts. You’ll learn the framework to extract a brand’s core emotional intent, story DNA, participation expectations, and friction tolerances, then turn them into repeatable design principles.”
Session takeaways:
- Impactful experiences aren’t accidents; they’re the natural outcome when brands and creators speak the same language about memory, agency, and transformation
- You’ll leave with: (1) The blueprint to create or refine immersive brand guidelines that deliver consistent outputs across pop-ups, installations and beyond; (2) An impact checklist: does it create a mental timestamp? Does your audience have real agency? Is there ‘good friction’? (3) An understanding of how to move experience briefs from “do something cool” to “we want to be remembered as X, felt as Y.”

73. Architecting Never-Ending Experiences
Speakers:
Eliran Farhi (CEO, Neoja)
What it’s about:
“Can several creative brains + 1 SUPER-AI create the next big thing in just 30 minutes? Join this wild, fast-paced hive-mind challenge where imagination meets artificial intelligence. You’ll team up, throw ideas into the AI blender, and co-create brand-new experiences that never existed before. No slides. No limits. Just sparks flying. By the end, your group will pitch your AI-powered masterpiece to the room. It’s collaborative chaos meets creative gold – and proof that when humans and machines jam together, magic happens.”
Session takeaways:
- AI Brainstorm Stack – Quick tools for idea generation, visuals, and storytelling
- Hive-Mind Canvas – A ready-made template to run AI-powered group creativity sessions
- Evolution Framework – A simple method to evolve any idea like nature does: mutate, select, adapt

74. The Awkward Antidote: Cultivating Connection from the Kick-off
Speakers:
Romy Alexandra (Expert Facilitator and Learning Experience Designer)
Tom Goulooze (Expert Facilitator and Learning Experience Designer)
What it’s about:
“Before the slides, the frameworks, and the content… at the heart of London Experience Week is the people. This session on Day 1 – led by expert facilitators & learning experience designers, Tom Goulooze and Romy Alexandra – is a live meta-cognitive experience on how to build connection and community from the start of a gathering. No awkward networking, no cringy ice-breakers and no forced fun. Instead, feel how belonging is built in real time through intentional experience design that cultivates connection while dissolving cliques. Expect creative and meaningful experiences that embody how the science of connection actually unfolds. This is where the facilitator mantra “connection before content” comes to life, IRL.”
Session takeaways:
- (Knowledge) Identify core strategies through which human connection and belonging emerge at the start of a gathering
- (Skills) Practice meaningfully and authentically connecting with strangers, without awkward or cringy forced fun
- (Attitudes) Feel a sense of belonging at WXO no matter their previous experience with the community. Everyone will walk away from the session with at least three new connections and two opportunities to continue to connect over the course of London Experience Week. What happens with those connections is entirely up to you all but we hope to help inspire new friendships, business collaborations, and a meaningful sense of community-building!

75. Mission Days: Turning 6,500 Employees into a Global Community of “Wisers”
Speakers:
Claudia Stephenson (Managing Director EMEA, INVNT)
What it’s about:
“Wise has more than doubled in size in four years, growing from around 3,000 to over 6,500 “Wisers” worldwide. As headcount and locations scale, the real challenge is maintaining a shared culture, sense of ownership and mission connection across every office, culture and seniority band.
“This session explores how INVNT brought Wise’s latest global internal Mission Day, São Paulo, to life, uniting teams around big ideas, sparking meaningful conversations, and fostering inclusive communities that extend well beyond a single day. Claudia Stephenson, Managing Director, EMEA at INVNT and client Ewelina Dunkley, Global Events Lead at Wise, share the strategy, collaborative process, design principles and continuous improvement behind this gathering.”
Session takeaways:
- A practical playbook of five core approaches for continuous employee engagement in high‑growth organisations
- How to design internal events that speak to every tier of stakeholders – from C‑Suite to new joiners – across cultures and time zones
- Techniques to move from “audience” to active members, advocates and collaborators in your internal community
- Sample survey questions and metrics that translate belonging, appreciation and connection into language the C‑Suite trusts
- How to balance global consistency with local expression so “one size fits no one”, yet everyone feels part of the same mission
London Experience Week 2026: Line-up #3


