As a valued WXO supporter, we are delighted to be able to offer you an exclusive download of REMARKABLE 2025, a report on the shape of experiential art and entertainment.
Laura will share her REMARKABLE findings at London Experience Week 2025 in a keynote on Day Two.
Tickets are still available at https://londonexperienceweek.com. To celebrate the publication of REMARKABLE 2025, use the code LAURA20 to receive 20% off full price.
REMARKABLE 2025 is written by Laura Hess, a writer and experience strategist for immersive and interactive mediums and founder of Reuleaux.
From luxury brand activations to independent arthouse performances, REMARKABLE 2025 is the conclusion of a quest by writer and experience strategist Laura Hess to explore five hundred experiences within five years. As Laura says in her preface, “What could I learn about experience design by encountering a vast, wide range of productions? Why were some experiences so affecting? How could that impact be captured and measured?”
What started as a collection of thoughts ended up as both a report on the shape of experiential art and entertainment and a new methodology for evaluating productions.
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About Laura Hess: Founder of experience design studio Reuleaux, Laura Hess is a writer and experience strategist for immersive and interactive mediums. Her projects include theatre, film, VR, installation art, experiential marketing, brand activations, and themed entertainment. Drawing from a deep background across disciplines, Laura designs new vocabularies for emerging mediums. Her work considers the impact of business models and consumer UX alongside the narrative experience.
